Ready to push your limits on creativity? 360-degree cameras capture everything around you in a single shot, opening up new possibilities and letting you create videos that are simply impossible with regular point-and-shoot cameras.
Whether you're an adventurer looking to capture your next epic trip, a creator trying to make scroll-stopping content or just someone who loves playing with the latest tech, 360-degree cameras are where it's at. Check out the top features and best available options!
What Are 360-Degree Cameras?
360-degree cameras capture panoramic (or 360) images or videos in a complete sphere around the camera. Unlike traditional cameras that record a single direction, they use fisheye lenses to capture everything around them. The result is an immersive, spherical image or video that viewers can explore from literally every angle.
These cameras typically come with multiple lenses that are stitched to create a full 360 view. They feature advanced stitching algorithms to blend the footage from numerous lenses into one spherical image. For a detailed explanation of how a 360-degree camera works, check out our jargon-free explainer.
Key Features to Look For
When choosing a 360-degree camera, several key features can make or break your experience. Here's what to look for to get the best bang for your buck.
Image Quality
Image quality should be a top priority. Always look for high-resolution sensors, ideally 5.7K, 8K, or even higher. Why? The resolution drops significantly when 360 footage is flattened for social media or viewed in a smaller window, so a higher initial resolution ensures the final footage remains crisp and detailed even after editing.
Stabilization
Many 360-degree action cameras are used for extreme sports or handheld scenarios, so built-in stabilization can make all the difference. You should look for 360-degree cameras with advanced stabilization algorithms for smooth, professional-looking footage. Insta360’s FlowState Stabilization is built-in to Insta360 cameras, helping capture smooth, steady footage even in high-speed and action-packed scenes.
Stitching
Seamless stitching between the lenses is essential for creating a truly immersive 360 experience. Some cameras provide real-time stitching, while others require post-processing, so think about your workflow and go from there.
Software Integration
The ability to easily edit and reframe your footage in post-production can save time and improve the final output. Pro editing software lets you tweak angles, crop shots, and adjust settings without losing quality.
360-Degree Camera Price
Worried about the cost of a 360-degree camera? Don't worry. From entry-level options to pro-grade gear, you'll find a 360-degree camera that fits your wallet and needs. They normally range between US$400 to US$880. To know if you’re getting a good deal, your camera should offer sophisticated features and high image quality, working well for more serious content creators as well as beginners.
360-Degree vs. Flat Video: Which is Better?
When comparing a 360-degree camera to traditional flat video, there are several things to bear in mind, especially for content creators:
Field of View
360-degree cameras capture a full 360-degree view, recording everything around the camera at the same time. This results in immersive footage where viewers can explore different angles and perspectives within the same video.
Traditional cameras on the other hand have a limited field of view, typically ranging from 60 to 120 degrees. They capture only what's directly in front of the lens. If you want to cover a wider area, you will need multiple shots, which means constantly adjusting the angle and setup–frustrating when you want to enjoy the moment!

Resolution Distribution
The resolution in 360-degree cameras is spread across the entire 360-degree sphere. This means when a portion of the video is viewed as a flat segment, the resolution for that segment is lower. For example, an 8K 360-degree video may appear lower resolution when viewed in a traditional flat format.
On the other hand, the resolution in flat video is concentrated on a single frame, and every pixel contributes to the quality of the image. Although flat cameras provide higher pixel density for specific scenes, 360-degree cameras allow versatile content that creators can adapt into various formats.
Immersive Experience
360-degree cameras provide a unique, immersive experience that is simply unmatched. Unlike flat videos, which are limited to a single perspective, you can interact with your 360-degree, reliving every second like you were right back where it was filmed.
This is particularly helpful for virtual tours, travel videos, and live events. It makes videos more engaging and allows the audience to feel part of the action.
Creative Freedom
As a content creator, you can capture everything around you. Where flat videos require decisions as you're filming, 360-degree footage allows you to reframe and choose the best angles in the edit. This creative freedom means you just find your best shots after!
Best 360-Degree Cameras on the Market
Insta360 X5 is undoubtedly one of the best 360-degree cameras on the market, offering unbeatable 8K quality in an action camera that fits in your pocket. It's ideal for various situations, from outdoor sports and vlogs, to creative videography. Check out why Insta360 X5 is the best 360-degree camera!
- Unmatched Resolution: X5 has stunning 8K30fps resolution, delivering detailed, clear images. Even when reframed, it keeps around a 4K resolution, allowing it to be mixed with footage from other cameras without compromising quality.
- Trip AI Chip: Supersampling from 11K to 8K, the new triple AI chip is a powerful system that means higher pixel density and quality. This means quality 8K30fps, faster exposure, less noise, better dynamic range, and clearer images, as well as smooth operation and longer battery life.
- Enhanced Bitrate: X5 offers more detail and sharper colors because of its higher bitrate at 200Mbps.
- H.265 Encoding: X5 supports H.265 encoding, allowing you to record and edit 8K 360-degree videos with a reduced file size.
- Replaceable Lenses: X5 sports new ultra-scratchproof lenses that are also fully replaceable. So even when something goes wrong, you crash out, and your camera takes a hit… you can simply swap out the lenses right then and there.
X5 offers unique, compelling footage only possible with a 360-degree camera without compromising image quality! As well as 360 footage, it also acts as a 4K traditional wide-angle camera with Single-Lens Mode. It's basically two cameras in one!
Action Sports to Creative Videography
360-degree cameras have revolutionized content creation, providing an unparalleled immersive experience and creative freedom. Insta360 X5 stands out with its stunning 8K resolution, powerful triple AI chip, and versatile features, making it the top choice for professionals and beginners.
With advanced features and the ability to capture 360 footage in 8K, X5 lets content creators and sports enthusiasts push the boundaries for unmatched creative possibilities. Its game-changing replaceable lenses, compatibility with Bluetooth helmet headsets, Plate Blur feature to conceal license plates in footage, and Road Mode to delete the oldest footage once your set storage limit is reached make X5 the best 360 camera for motorcycles. The X5 Motorcycle Multiview Bundle includes the camera, a lens cap for extra protection, a carbon fiber Action Invisible Selfie Stick for epic third-person angles, and a Heavy Duty Clamp to securely fix your camera to your handlebars and more.
Prefer 4 wheels to 2? X5 is the ideal 360 camera for cars with a wide range of mounts, gesture control, pro-level stabilization, and dedicated low light shooting mode, PureVideo, to maintain all the details on those nighttime drives. And it doesn't stop there. Insta360 X5 unlocks incredible, third-person follow perspectives for creators who are tackling technical trails with their mountain bike, shredding powder, surfing waves, or even just recording everyday adventures. X5 offers a multi-cam setup in one device, packing every possible angle into a single shot—no extra gear, no retakes, no missed moments. With two wide-angle lenses capturing everything around you, hit record, focus on life, and pick the best angles later with AI-powered reframing tools in the Insta360 app!
Capture Every Angle
With 360-degree footage, you can capture everything in a single shot and open up endless storytelling possibilities. X5's superior image quality and user-friendly editing tools take these creative benefits to the next level, empowering users to bring their unique visions to life.
Don't forget to try these tricks and tips for Insta360 X5 and get set with your 360-degree camera!
Keen to keep up to date on Insta360 stories? Keep an eye on our blog and sign up for our mailing list. Got a story to share? Email yours to communitystories@insta360.com and win up to US$50.