Ride Like a Champion: Join the Insta360 x Pogačar Strava Challenge

We are teaming up with World No. 1 cyclist Tadej Pogačar and UAE Team Emirates-XRG to celebrate the athletes who push their limits, one minute at a time.

It is called Ride Like a Champion, and it runs on Strava. Participation is simple: move your way, log your effort, and work your way into the running for some Insta360 x Pogačar gear that's up for grabs. If you live on the bike or you are just lacing up for your first run of the season, every minute counts.

How the Challenge Works

Here is all it takes to join the ride:

Log 100 minutes of any sport between June 10th and June 23rd. Ride, run, swim, hike, or move however you like. Strava counts it all.

Every athlete who hits 100 minutes finishes the challenge and unlocks rewards, and finishers are entered for the chance to win the headline prizes. No watts targets, no podium required. Just show up, put in the time, and chase greatness alongside the world's best.

What You Could Win

We have lined up two tiers of prizes for this one, topped by a piece of gear no money can buy.

Signed GO Ultra Pogačar Edition (1 winner). The crown jewel. A GO Ultra in the special Pogačar Edition colorway, personally signed by Tadej himself. One athlete walks away with it.

GO Ultra Aero Cycling Bundle (10 winners). Ten riders score a featherlight rig made to disappear on the bike. GO Ultra comes ready to roll with its Lens Guard already on, while the Magnetic Easy Clip, Magnet Pendant, and Flexi Angle Mount let you frame the shot from your chest, your bars, or wherever the action is. A Quick Release Safety Cord keeps it locked on through every sprint and descent, and a Screen Protector keeps the whole thing race-ready.

Every Finisher Wins Something

You do not have to win the draw to walk away with something. Cross the 100-minute line and every finisher unlocks:

Exclusive Insta360 discounts to gear up for your next adventure.

A digital Strava badge to mark the effort on your profile and show the community you rode like a champion.

Why GO Ultra Belongs on Your Ride

GO Ultra is built for exactly this kind of effort. It is tiny, tough, and ready to mount almost anywhere, so you can capture the climb, the sprint, and the celebration without it ever getting in your way. Clip it to your jersey, mount it on your bars, or wear it on your chest and let it roll while you focus on the road.

Pair your footage with the Insta360 app, and you can drop real-time ride data straight onto your video, syncing speed, cadence, elevation, and heart rate and more from Strava in a few taps. The result is footage that shows not just what you saw, but how hard you pushed to get there.

Join the Ride

Every ride. Every stride. Every minute counts. Join the Insta360 Clubhouse, push further, and ride like a champion alongside Tadej Pogačar and UAE Team Emirates-XRG.

The challenge runs September 1 to 14. Log your 100 minutes, claim your finisher rewards, and put yourself in the draw for gear straight from the World No. 1.

Join the challenge at bit.ly/Insta360StravaChallenge

Keen to keep up to date on Insta360 stories? Keep an eye on our blog and sign up for our mailing list. Got a story to share? Email yours to communitystories@insta360.com and win up to US$50.