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How Solo Musician Jeremiah Miller Went Viral With Insta360 X4

From getting kicked out of TSA to having the police called on him for singing "Happy" on a Onewheel, Jeremiah Miller is no stranger to odd looks and negative reactions. But it’s his relentless positivity, unique setup and smooth-as-butter singing voice that attracted his audience and launched the solo musician to new heights in his career. In just a few months, he went from almost giving up on his dream to flying around the world, singing and creating videos with the 360º camera, Insta360 X4.

Hoping to spread positivity, vibe out with some incredible covers and inspire others along his way, we spoke with Jeremiah to discuss his journey as a musician and solo creator, run-ins with the police, his faith and how Insta360 X4 helped him go viral.

Hey Jeremiah! Please tell us more about yourself—who you are, where you're from and what you do.

I'm Jeremiah Miller from Fort Worth, Texas, and I make music. I've been releasing original songs since 2020, but I recently shifted to making content with covers that people know. My music career has been up and down since the age of 12. I'm 25 now, so that's 13 years of ups and downs, not going all out with it, being kind of lukewarm with it. This time, it really hit, and I'm able to really focus on my music career now.

How long have you been singing?

I grew up singing with my family, but I started taking it more seriously in ninth grade. Probably 12 years old or so is when I realized that I had a voice. Before that, I just sang with the family, and we all kind of meshed in the background. But then one of my friends took a video of me singing, and he posted it on his Facebook page. I was like, "Oh, dang, I can actually sing?" After that, I formed a boy band called J Crew. It was me and my two friends, Jacob & Jaylin. We started in a talent show at our school, and then we would go street performing, doing small shows, posting on the internet, stuff like that. It didn't really get anywhere crazy, but it was a lot of fun for us and a good experience. It helped me get it going. From there, I joined another boy band called Miller and Howell with my buddy John Michael Howell who is now a well-known artist. We would street perform, do small local gigs and release music together. Then I went on The Voice right after high school, and that was a big deal for me back then.

Where did the idea of singing while riding a Onewheel come from?

I've been riding that Onewheel for around two years or so, strictly for fun at first to explore different places. I like to say it's more of a lifestyle instead of a toy. Honestly, it kind of changed my life a little bit because I ride it all the time, and explore new places that I wouldn't normally go to. Anyway, me and my friend John Michael, who introduced me to the Onewheel, decided, wait, we're already making content for songs, let's try to make a video on the Onewheel. So we just started doing simple singing videos while riding. We tried that idea a few times but it kind of flopped, so I gave up on it pretty quickly.

When did you decide to go all-in with your content?

Before, I was probably posting once every two weeks or so, but I wasn't really getting much traction. One day, I was sitting in the gym, praying, "God, what should I do for consistent content?" The two things that immediately came to my mind was back to that idea of singing on the Onewheel and also busking in the streets and taking videos of that. So I was like, all right, let's try to make it happen again.

How did you film your earlier videos?

I started with an iPhone with a selfie stick on it—that's where the journey started. I didn't want to rely on a videographer, so I grabbed my iPhone and put a selfie stick on it, but then I was like, no, this does not work. That selfie stick looked really bad in those videos, and I was like, consistently putting out videos like that is just not going to look good.

Did you try other cameras apart from your iPhone?

Super professional cameras, yeah, stuff that looks really good but is only one-dimensional. With those, you have to shoot what you're looking at. Insta360 X4 is a whole nother level because you can see things that you weren't even trying to look at. When I go back into my editing afterward, I see people's faces, things that I didn't see at all while I was actually performing, different reactions and stuff. My eyes can't be everywhere, but X4 looks everywhere.

When and why did you decide to incorporate a 360º camera?

I started looking up how to get rid of this selfie stick in my videos, and then I came across the Invisible Selfie Stick with the Insta360 X3, and I was like, "How does this work? How do I get rid of the selfie stick?" I had never heard about 360º cameras before. I just started looking into it more, and I was like, yo, this would be really cool. I wasn't thinking about public performances yet, I was just thinking about riding and filming in cool places. I don't remember exactly what or when it came to my mind, but somehow I decided let's do it in front of people instead.

When did your videos start to get traction?

I did my first couple 360º Onewheel videos in Dallas TX in April 2024 and my current followers liked it. I figured it was just going to be a long journey of posting consistently and continuing until something started to take off slowly. But after that, I went over to downtown Fort Worth, made another video, and posted that one, and it started getting quick traction, like more traction on TikTok than I've had in probably a couple of years. And I was like, whoa, this is happening quickly. I was really excited about it. By the time I posted the third one, it just went crazy. Without you guys, I couldn't do what I'm doing right now, so I'm super grateful.

How have you adapted and changed your content as your channel grew?

In the first video, I didn't actually have a speaker on me, so people around me couldn't hear what was going on. It was just in my headphones, so all they could hear was some random guy singing in the air. I would get a lot of random, funny looks. But by the second video, I had it figured out. My mom and I had the idea of adding a speaker so that everybody could hear what was going on, so when I implemented that, things started going really crazy. Everybody around me was vibing with the music instead of just looking at me funny now. But the fourth one, this lady kicked me out during the video, and that was the first one that just went nuts. I think it got over 50 million views on that video across platforms, and I just ran with it. The X4 made it all happen.

Which Insta360 camera do you use?

I used X3 for my first two videos and X4 for the third one. I got X4 the day it dropped. I had just bought the X3, and then, probably a week or so later, I got the notification that there was something new coming. It came out that it was the X4, and it was funny because the day that it dropped was the last day I had to return the X3.

What's your favorite Insta360 X4 feature?

Compared to X3, the zoom on X4 is much less grainy. I can make out people's faces a lot better, which is really important to me. If you look back at my first two videos, when I zoomed up on people's faces, you couldn't really see as well. I also think the stitch line has gotten a lot better on the X4. I love the ND Motion effect and the biggest thing I use it for is switching from scene to scene. I'll do different songs or multiple performances in a day, so I will sometimes switch from one scene to the next, and it'll look like it's in the same scene. I also love that you can go from landscape to vertical aspect ratio. Different people have asked to use my videos, but sometimes they'll ask for it in landscape mode. With X4, I can just go back into my project and change the ratio, then I just go back and re-edit the keyframes—it takes me like 30 minutes. And that really is a big deal. With the other cameras that I used in the past, I had to choose before starting. X4 is cool because you don't have to choose beforehand.

Do you use your X4 for anything else other than these videos?

I also use it for vlogging since I'm trying to get YouTube going on top of all this. To be honest, it's the only camera I use now; I don't really pull out my iPhone much anymore.

How do you edit your videos?

I really love the Insta360 app. Motion ND is always on as a default because it makes everything really smooth-looking. Since I'm moving on the Onewheel, it makes that look better. I edit manually because I need to look for different faces and reactions in the background, but I literally edit it all on my iPhone. It makes me a lot more productive since I don't have to carry my computer around. Actually, since I started doing it on the iPhone, things went viral. I know that's probably not an actual connection, but I don't think you don't need to use Studio—the mobile app gets it done.

How do you handle negativity in public, especially when people call the cops?

I try to be respectful, listen, and do what they're saying. The first time it happened was with the lady in the market, and she was just telling me to turn it down. Honestly, I would have turned it down, but my hands were full, you know. I have the speaker and the microphone, and if I were going to turn it down, I would have to stop the music.

@insta360_official One man band is going hard but 👮‍♀️ has had enough 📸 @millerjeremiah with #Insta360 X4 #busking #singer #uptownfunk #pov #viraltiktok #fouryoupage ♬ original sound - insta360_official

I'm trying to be respectful to those who try to stop what I'm doing, but also, at the same time, show everybody that you don't have to give up when things get tough. You can continue on, and you can do it in a way that's not disrespectful or bad to the public eye. In those moments when people are against me, I really depend on my security in Christ, He tells me that I'm all good. So, in those situations, I lean on that and also on trying to inspire people to continue on, even in the midst of adversity. I'm trying to change culture a little bit with what I'm doing and inspire joy, and inspire togetherness with people and realizing that we're all in this together in this world.

I also think a lot of people with cops and different authorities post videos disrespecting them and being really disruptive, and I'm trying to change that as well. I'm trying to show people that you can continue to be respectful but also do what you feel you should do.

What's your favorite memory when filming a video?

Every time I get kicked out, I know that it's going to turn into a good video, so they're all good memories. But as far as having fun in the moment, it probably would be when I did a performance in Sundance Square in Fort Worth. It was Cinco de Mayo, and a bunch of Spanish speakers were watching a Spanish band. I wasn't going to sing 'cause they were continuing on, so I was just going to head out. But then they took a break, so I just rode in, said a little Spanish at the beginning and sang a song for like 300 people sitting around watching.

What do you hope to achieve with these videos?

I don't really have a goal with numbers. I would like to boost my original music and my YouTube. I think my next goal is to boost my Spotify monthly listeners, get original music out on these videos, and get traction with that. I'd like to stamp myself and develop myself as an independent artist. The big goal is to represent Christ and to change culture as much as I can, to make a difference and establish a legacy.

What are you up to at the moment? Any plans for future content?

My main thing is making content for my followers and fans. I'm kind of going on a tour now. I'm just letting my followers choose where I go, so I just started in New York City. I post on my story asking what city people want, I pick the top four, and then I do a final vote. This time, New York was the highest by a good amount. As soon as they voted for it, I booked my flight, booked my hotel, and then I just headed out. My plan right now is to do it every other weekend. A lot of people want me to go to places like the Philippines, Tokyo and London, but I'm probably going to save the abroad stuff for just a little bit later in the year.

How have these videos helped you personally?

It's definitely changed finances for sure. I was honestly in a not so great financial situation. When I decided to buy this stuff and the equipment to get these videos going, I was actually going to use my credit card points because I could turn them into money. I was struggling, and this was a last-ditch effort for content. If I didn't make the money back, I'd have to use my credit card points, and I wasn't going to be able to travel like I wanted to. Now it's crazy. TikTok pays me, Facebook pays me, Instagram is going to start paying me, and people and events from all over the world are hitting me up, wanting to pay for me to come out for events and pay my expenses. I'm going to Mexico later this year and lots of different places. It's really crazy how quickly it's all changed, but I'm super grateful.

Are you still writing original music?

I'm working on stuff. I have a good amount of songs released already, but I want to kind of make a shift with these new fans. I wanna kinda start with a new type of music that fits better with the content that I'm doing. I'm almost finished with one song and I actually just recorded a video for it with the X4 in New York. So I'll be doing a lot of original music mixed in with the covers as well.

Anything to share with aspiring musicians and creators?

Try whatever comes to your mind, and don't let those ideas go. Take ahold of them and make them happen. It's not going to work right off the rip for a lot of people, but if you keep going and you try different things, you'll find things that you love that will match who you are. People will see that, and it will be successful. For me, this is the most fun I've had with content ever in my life. I love this content more than anything I've done, and the fact that it's successful shows me that people have a purpose and if they find what they love and stick to it, then there will be success on the other side, whether it comes quickly or it comes later.

To everybody that's trying to make it, stick to it and don't give up. Don't pressure yourself too hard, either. It's okay if you're not doing a whole lot right now. I've been there where I almost completely gave up on singing, but if it’s what God is calling you to it'll always come back around, and that's when you gotta take hold of it again. As long as you don’t deny it, God’s plan for your life will happen as long as you put your trust in Him. Insta360 really is changing lives. It definitely changed mine, so I'm sure it's doing it for a lot of others.

Looking for a way to create some of the most unique content out there? Take it from Jeremiah and try out Insta360 X4. With a 360º camera like X4 and the Invisible Selfie Stick, filming viral content as a solo creator is easier than ever.

A huge shoutout to Jeremiah for chatting with us. Check him out on Instagram and YouTube, and be sure to give him a follow—he's got big things in store for us!


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WRITTEN BY @Laura Nellis
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