The future of immersive storytelling awaits at Chadstone Shopping Centre, Melbourne.
Insta360 has officially landed in Australia. From November 18th, creators can step inside our first-ever Australian flagship store at Melbourne’s Chadstone Shopping Centre. The new space marks a major milestone for us, as we expand our global retail presence and bring our ecosystem closer to Australian creators.
Designed as an experience-led hub, our Melbourne store invites visitors to try, learn, and play with Insta360’s latest gear, including Insta360 X5 and GO Ultra, two of our most advanced cameras to date.
“Opening our first store in Australia is an exciting milestone for Insta360,” said Max Richter, VP of Marketing and Co-Founder at Insta360. “Melbourne was a natural fit for us given the thriving community, creativity and culture. We can’t wait to welcome everyone from novice photographers through to true adventurers, giving them a place to connect, learn, and be inspired by what’s possible in photography.”
Ready to Explore In-Store
Insta360 X5 – Cinematic capture, made easy
X5 is the ultimate 360 action camera, designed to push to the absolute limit. X5 sets a new benchmark for imaging with 8K 360-degree capture, large 1/1.28” sensors, and fully replaceable lenses. X5 comes packed full of action-ready features, including our signature Invisible Selfie Stick Effect, complete AI editing (from start to finish!), and over 208 minutes of battery life. This is storytelling like no other camera out there!
Insta360 GO Ultra – A tiny 4K powerhouse
Tiny and hands-free, GO Ultra redefines on-the-go shooting with unmatched versatility and stabilization. Hands-free POV effortlessly captures your perspective, while remaining tiny at only 53g. We're not shy on specs either, with 4K60fps and a huge 1/1.28” sensor, plus 5nm AI chip.
Grand Opening Week
To celebrate, Insta360 Chadstone will host a Grand Opening Week from November 18–24, 2025. Visitors can enjoy:
- Storewide discounts of up to 30% off!
- Exclusive prizes and giveaways
- Hands-on demos of Insta360’s latest products
Store Details:
Location: Chadstone Shopping Centre, Level B1, Site 36
Opening hours: Chadstone Opening Hours
Keen to keep up to date on Insta360 stories? Keep an eye on our blog and sign up for our mailing list. Got a story to share? Email yours to communitystories@insta360.com and win up to US$50.











































